Lyda Beauty – the revolutionary luxury cosmetics brand best known for creating the innovative ‘Cleopatra Cat Eye Stamp’ is now available in the Middle East to shake up the industry with its clean formulas, beautiful packaging and modern twist on ancient beautifying ingredients.

Packed with active, high-quality, nutrient-dense ingredients, Lyda Beauty products are made in the United States and are the result of close consultation with expert chemists to provide women with effective, non-toxic cosmetics that are effective and easy to use.“My vision is clear,” Lyda explains. “I aspire for our brand to be synonymous with everyday beauty and to resonate in homes across the world.”

Lyda believes the warm hospitality, cultural vibrancy and innovative spirit of Dubai makes it the ideal market for Lyda Beauty’s next chapter. “Beyond my personal affinity for the Middle East, I see the region as an emerging hub of innovation and momentum,” she says.

Alongside the cosmetics collection is SKN by Lyda Beauty, a practical yet luxurious skincare line that incorporates ancient formulas made with tried and tested ingredients enhanced with a contemporary twist. Carefully thought-out, these new generation unique formulations are essential for busy, career-orientated go-getters.

Products are now available to purchase at lydabeauty.ae

From Lyda Beauty & SKN by Lyda Beauty

The Cleopatra Cat Eye Stamp

Meet your new best friend, an award-winning 2-in-1 long-lasting eyeliner stamp that is vegan and cruelty-free! Get a quick and perfect wing every time with our winged eyeliner stamp. No streaks or fuss. Each eyeliner stamp is equipped with a wing-shaped stamp and a thin eyeliner-felt tip. Choose between our black or brown winged stamp eyeliners to match your skin tone and style.

The Classy Duo

Get effortlessly sun-kissed skin with this portable opaque cream bronzer and luminous cream highlighter that is available in four tones and infused with vitamin E. A high pigmented portable cream bronzer and highlighter set that helps achieve a seemingly effortless natural tan. The bottom vessel contains a cream bronzer, while the lid opens to reveal a mirror and luminous creamy highlighter.

The Twisted Stick Set

Inspired by women on-the-go. Using eyeshadow pens gives you a fast, long-lasting, and beautiful look with minimal effort. Shop from our collection of non-toxic, vegan, cruelty-free, and water-resistant eyeshadow sticks. these no primer needed long-wear cream eyeshadows – Desert Sunset, Sea Pearl, and 1001 Nights come with a high pigmented finish and built-in brush for swiping on the move.

The 24K Hydrating Face Mist

Our Face Mist is made with sustainable, 100% Organic roses, that were handpicked and steam distilled to preserve their essence and benefits. Formulated with powerful high-quality ingredients that moisturise as they improve skin tone and elasticity. The 24K Hydrating Mist contains alcohol-free hydrating ingredients that help replenish a natural glow. Acting as an anti-inflammatory and revitalising your overall skin appearance while providing a long lasting 24k gold dewy finish.

Detoxifying Toner & Organic Bamboo Pads Combo

Connect to timeless natural beauty through our clean and ecofriendly skincare regimen. Experience the perfect harmony of nature and science with our exclusive combo - the Detoxifying Toner and Organic Bamboo Face Pads. Enjoy deep pore cleansing with kaolin clay drawing out impurities for a clearer complexion, lasting hydration with Bulgarian rose water, the soothing touch of willow bark reducing redness and an even skin tone, thanks to the power of niacinamide. Our Organic Face Pads, offer a blend of supreme softness and antibacterial properties, these reusable and washable pads allow for efficient makeup removal while promoting a healthier planet.